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What are the secrets behind such spectacular new product successes as Slim–Fast, Cellular One, and Phillips CD? How did Snapple, MCI Friends and Family, MTV, and The Body Shop emerge from obscurity to become household names, seemingly overnight? Meer
High tech products have historically had notoriously poor design. Fortunately, companies have recently started to embrace user centered design practices. Meer
The Wiley Strategic Management Series aims to illustrate the best in global strategic management for academics, business practitioners and consultants. Meer
Filled with case studies from firms such as GT Automotive, GE Healthcare China, Vale, Dominos, Swiss Re Americas Division, and Polar Bank, among others, this book (written by Dan Denison and his co–authors) combines twenty years of research and survey results to illustrate a critical set of cultural dynamics that firms need to manage in order to remain competitive. Meer
In 1984, R. Edward Freeman published his landmark book, Strategic Management: A Stakeholder Approach, a work that set the agenda for what we now call stakeholder theory. Meer
The sports business has become one of the fastest-growing industries in recent years. Sports organizations now have the potential to generate massive amounts of revenue through a variety of different channels, including broadcasting rights, advertising and branding. Meer
The world struggles with increasing threats to global sustainability, caused by population growth, overuse of fresh water resources, depletion of biodiversity, and reliance on non-renewable energy sources. Meer
Since the early 1990s, research and discovery collaborations between biotechnology and pharmaceutical companies have increased to the point that they now provide more than half of the total capital invested in the biotechnology sector. Meer
Scientists in the biotechnology sector have developed a vast array of products and procedures, including drugs, diagnostics, agricultural products and veterinary procedures. Meer
Is it possible to teach someone to be an entrepreneur? Is innovation something that can be assessed and taught in a classroom? Teaching Innovation and Entrepreneurship answers these and other questions by focusing on a teaching experiment in Singapore at Nanyang Technological University, wherein classes of English-speaking Singaporeans and Mandarin-speaking students from the People's Republic of China were subjected to an 'entrepreneurial eco-system'. Meer
New York Times bestselling author of The Everything Store Brad Stone takes us deep inside the new Silicon Valley. Ten years ago, the idea of getting into a stranger’s car, or walking into a stranger’s home, would have seemed bizarre and dangerous, but today it’s as common as ordering a book online. Meer
At a time when corporate scandals and major financial failures dominate newspaper headlines, the importance of good risk management practices has never been more obvious. Meer
In today's highly competitive and dynamic business environments, corporations can no longer afford to rely on the static strategic management constructs of the past. Meer
Strategic decisions deal with the long-term direction of the firm and its main activities, usually the responsibility of the top managers in an organization. Meer
"Enterprise Excellence" refers to drawing upon a variety of tools beyond Six Sigma to improve a business. Taking a holistic view of product and process improvement, here is a step–by–step guide to deploying Enterprise Excellence in an organization and integrating the methodologies and tools for business process improvement. Meer
The new economy has changed the rules of the game in business, and the speed at which businesses operate and interact. Corporate success has therefore never been more dependent on the contribution of first–rate people, who give more than merely adequate performance at work and in turn, trust has become a topic of considerable importance within organization, as people need to be engaged and motivated by their role in order to go the "extra mile". Meer
"Book of the month": Learn from and with others. Now it has finally arrived – the book BENCHLEARNING. An important part of the book deals with the pre–conditions for grown–ups to learn in work life. Meer
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