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Can good-will be good business? Firms are increasingly called upon to address matters such as poverty and human rights violations. The demand for corporate social responsibility (CSR) is directed mainly at top management in multinational corporations who are reminded that, in addition to helping to make the world a better place, their commitment to social action will be rewarded by lasting customer loyalty and profits. Meer
Professionals who work with clients or large accounts can create lifetime relationships based on these well–researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert–for–hire label and develop long–term advisory relationships. Meer
Strategic Planning A Practical Guide Peter Rea, Ph.D., Harold Kerzner, Ph.D. In today′s business world, now more than ever, the only constant is change. Meer
Does your business, like many of today′s leading companies, make these dangerous competitive mistakes?
Take actions as if competitors did not exist
∗ Collect extensive competitor data but fail to convert it into insights about competitors′ current and potential actions
∗ Fail to project competitors′ likely strategies and moves
∗ Ask the wrong questions about the strategies and actions of current and emerging competitors
∗ Conduct competitor analysis separately from strategic thinking
To prepare your business for market rivalry in the twenty–first century you need an approach to competitor analysis and intelligence that far surpasses the best practices in most organizations today. Meer
Based on a profoundly important six–year study by the Center for the Quality of Management (CQM), "Integrated Management Systems" shows how successful organizations accomplish something unbelievably powerful: Creating their own particular ways of executing the scientific method. Meer
Increasing pressures to produce new products faster and cheaper are resulting in huge efforts to streamline and restructure the traditional new product development (NPD) process. Meer
Entrepreneurship is changing. Technology and social networks create a smaller world, but widen the opportunity horizon. Today's entrepreneurs build organisations and create value in entirely new ways and with entirely new tools. Meer
The dominant shareholder-value model has led to mismanagement, market failure and a boost to regulation, as spectacularly demonstrated by the events surrounding the recent financial crisis. Meer
A complete set of tools for applying entrepreneurial strategies and techniques to your nonprofit
As a follow–up to their book Enterprising Nonprofits, the authors of Strategic Tools for Social Entrepreneurs provide a full set of practical tools for putting the lessons of business entrepreneurship to work in your nonprofit. Meer
This book provides concepts and pragmatic illustrations from the industry to help the reader understand complex and difficult issues that are crucial in biomedical research and development. Meer
A collected work of Stafford Beer′s papers, some previously unpublished, spanning 35 years. Presents a coherent vision to guide strategy and manage change. Meer
Published in association with the Strategic Management Society, The Wiley Strategic Management Series aims to illustrate the ′best in global strategic management′ for academics, business practitioners and consultants. Meer
Business Process Reengineering BreakPoint Strategies for Market Dominance Business Process Reengineering shows you how to take the vital next step to attain market dominance and become a world leader
∗ A team of internationally recognized Coopers & Lybrand manufacturing consultants explain why they believe the business world needs to move beyond continuous improvement and TQM concepts to Business Process Reengineering (BPR). Meer
Develop customer–focused, market–driven strategies for today′s competitive marketplace. . .
Industrial Marketing Strategy
Widely regarded as a classic text in the field, Industrial Marketing Strategy, Third Edition shows you, as a practicing manager, how to develop the marketing strategies your business needs to succeed in a rapidly evolving global marketplace. Meer
What Makes Business Initiatives Regarding the Environment Succeed or Fail? With this book you′ll gain the necessary skills to develop an effective corporate environmental strategy. Meer
"Creativity in marketing communications is one of the most potent ways for companies to increase their productivity. This book contains case after case, which demonstrates the leveraging power of innovative thinking in advertising today. Meer
Engineering and Product Development Management is a practical guide to the components of engineering management, using a holistic approach. It will help engineers and managers understand what they have to do to improve the product development process by deploying new technology and new methods of working in concurrent teams. Meer
It is widely–believed that China′s entrepreneur class has grown and their businesses are succeeding primarily due to their knowledge of the domestic market, quick adaptation to market changes, and their resourcefulness. Meer
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