S. Parry,
S. Barlow,
M. Faulkner
Sense and Respond
The Journey to Customer Purpose
Paperback Engels 2005 9781349523191
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
The authors argue that lean production should be driven by the desire to achieve optimal customer service by sensing and responding to the customer. The customer is at the centre of the process and the organisation needs to respond in a holistic way so that the customer can impact on the design and delivery of products and processes. The book is based upon substantial research and practice by leading practitioners and heralds a paradigm shift in thinking on these issues.
Specificaties
ISBN13:9781349523191
Taal:Engels
Bindwijze:paperback
Uitgever:Palgrave Macmillan UK
Lezersrecensies
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Inhoudsopgave
PART I: RE-VIEW Competent Ideas are No Longer Acceptable Value Restoration is Not Value Creation Customer Purpose Defines Customer Value PART II: RE-MIND New World: New Theory Unlearning Organisations Purpose, Value, Action PART III: RE-INSPIRE There is No Change without Leadership Creating a Past-Less Future The Power of Possibility PART IV: RE-CREATE Not Business as Usual, A Completely Different Business Creating a Customer Value Enterprise Choice, Freedom and Power to Do What Matters
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