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Pagina 191 van 3.823 resultaten

Ashok (Nus, S'pore) Charan

Marketing Analytics Practitioner's Guide, The - Volume 2: Product, Advertising, Packaging, Biometrics, Price And Promotion

PaperbackEngels9789811274480 5-10-2023

80,43

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Ashok (Nus, S'pore) Charan

Marketing Analytics Practitioner's Guide, The - Volume 3: Digital Marketing

PaperbackEngels9789811274503 5-10-2023

80,43

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Ashok (Nus, S'pore) Charan

Marketing Analytics Practitioner's Guide, The - Volume 4: Retail And Statistics

PaperbackEngels9789811274527 5-10-2023

80,43

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Beyond The Dark Arts: Advancing Marketing And Communication Theory And Practice

GebondenEngels9789811276057 5-6-2023

173,72

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Lisa Harrison

Unpacking Micro-Influence within the Australian Creative Sectors

gebondenEngels9789819759132 1-10-2024

This book explores the impact of micro-influencers in the digital age, focusing specifically on creative professionals in the Australian communications industry. Meer

106,70

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Create Your Own Superfans

PaperbackEngels9789401482707 30-6-2022

Create your own Superfans is a clear and practical guidebook for successfully dealing with all matters related to brand ambassadors, recommendations and word-of mouth advertising. Meer

42,59

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Ofer Mintz

The Post-Pandemic Business Playbook

gebondenEngels9789811658679 13-2-2022

COVID-19 forced a dramatic change to customer behavior that resulted in an economic crisis not witnessed by anyone alive. Businesses can no longer operate as before because their customers are no longer operating as before. Meer

43,27

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Samyak Ramteke

The Complete Guide to Copywriting

PaperbackEngels9798886679038 25-4-2022

11,09

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Sathit Parniangtong

Competitive Advantage of Customer Centricity

paperbackEngels9789811351389 12-12-2018

This book presents strategies that put the customer at the center of an enterprise. It elaborates on the reasons for viewing customers as assets that a firm needs to acquire, develop and cultivate in order to generate profitable relationships, and champions customer profitability as the metric for measuring business performance. Meer

96,99

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Wayne Mullins

Full Circle Marketing

PaperbackEngels9798218058746 13-9-2022

18,95

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Victor Palandi

Copywriting Descomplicado

PaperbackAnders9798224783113 19-1-2024

12,77

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Technology Advances and Innovation in Wine Tourism

gebondenEngels9789811982767 5-1-2023

This book consolidates under one roof the latest research investigating the various technological advances and new managerial approaches driving innovation within wine tourism. Meer

192,99

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Gamini (California State Univ, Fullerton, Usa & California State Univ, La, Usa) Gunawardane

Modern Health Care Marketing

GebondenEngels9789813279513 28-7-2020

210,40

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Marketing and Smart Technologies

gebondenEngels9789813341821 10-3-2021

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. Meer

396,99

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Sustainability in the Gig Economy

paperbackEngels9789811684081 20-5-2023

This book provides a comprehensive and contemporary source of reference for the gig economy for sustainable businesses with a focus on Industry 4.0. It covers the theoretical and practical implications of the rise of an alternative system in the era of technology-driven business entities; and explains the emergence of the gig economy as a crucial factor in devising approaches that will help in ensuring better decision making. Meer

168,99

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Artificial Neural Networks and Structural Equation Modeling

paperbackEngels9789811965111 21-11-2023

This book goes into a detailed investigation of adapting artificial neural network (ANN) and structural equation modeling (SEM) techniques in marketing and consumer research. Meer

192,99

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David Waugh

The Secrets Of Building A Successful High Ticket Business Sales Closer

PaperbackEngels9789563101270 19-3-2019

21,78

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Sharon Gai

Neu gestalteter elektronischer Geschäftsverkehr

gebondenDuits9789811959837 6-5-2023

Dieses Buch bietet Geschäftsleuten und Wissenschaftlern einen praktischen Leitfaden für den chinesischen E-Commerce-Markt. China ist ein Einzelhandelsmarkt mit einem Volumen von 5,6 Billionen Dollar und hat die höchste E-Commerce-Durchdringungsrate der Welt. Meer

62,67

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Krittinee Nuttavuthisit

Qualitative Consumer and Marketing Research

paperbackEngels9789811361418 21-2-2019

This book presents both theoretical research methods and practical uses of qualitative consumer and marketing research in Asia, as well as approaches to research with extended viewpoints and case studies on the specific research practices, identifying the distinctive characteristics and conditions of the Asian market. Meer

96,99

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Kartikeya Kompella

Marketing Wisdom

gebondenEngels9789811077234 11-9-2018

This book represents the work of some of the contemporary world leaders in marketing. The contributors are authors of a set of path-breaking books on marketing. Meer

72,99

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