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It is 5 years since the publication of the seminal paper on “Design Science in Information Systems Research” by Hevner, March, Park, and Ram in MIS Quarterly and the initiation of the Information Technology and Systems department of the Communications of AIS. Meer
Use this easy-to-digest brief introduction to leverage search engine optimization (SEO) - an imperative methodology used to improve the visibility of websites using different strategies and techniques. Meer
Gain a broad understanding of how PCI DSS is structured and obtain a high-level view of the contents and context of each of the 12 top-level requirements. Meer
E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Meer
This is an edited volume based on the 2007 Conference on Metadata and Semantics Research (MTSR), now in its second meeting. Metadata research is a pluri-disciplinary field that encompasses all aspects of the definition, creation, assessment, management and use of metadata. Meer
Enterprise 2.0 (E 2.0) has caught the collective imagination of executives who are innovating to radically change the face of business. E 2.0 takes full benefit of social networking, including blogs, discussion boards, mashups, and all that is sharable and combinable. Meer
If there's a software startup company in your developer heart, this is the book that will make it happen.
The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. Meer
IT Security governance is becoming an increasingly important issue for all levels of a company. IT systems are continuously exposed to a wide range of threats, which can result in huge risks that threaten to compromise the confidentiality, integrity, and availability of information. Meer
E-Business Management: Integration of Web Technologies with Business Models contains a collection of articles by leading information systems researchers on important topics related to the development of e-business. Meer
Protocols for Secure Electronic Commerce, Third Edition presents a compendium of protocols for securing electronic commerce, or e-commerce, in consumer- and business-to-business applications. Meer
This book focuses on principles and practices in digital wine marketing. By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms. Meer
Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer–centric business. Meer
Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to connect with more volunteers through their websites. Meer
Originally published by Stevenson, Inc., this practical resource offers strategies for nonprofit organizations to connect with more donors, members, and volunteers through their websites, and presents examples of successful website features from a variety of nonprofit organizations. Meer
Apply software–inspired management concepts to accelerate modern marketing
In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. Meer
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