Market Entry Strategies of Foreign Telecom Companies in India

Paperback Engels 2007 2007e druk 9783835006072
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Samenvatting

Kiruba Jeyaseeli Benjamin Levi highlights why the Indian telecom market is so attractive to foreign investors. She describes the rules and regulations for telecoms in India, and examines the reasons for success and failure of the foreign telecom companies in India. She identifies the prime sectors of the Indian telecom market for investment and provides recommendations to foreign companies intending to enter the Indian telecom market.

Specificaties

ISBN13:9783835006072
Taal:Engels
Bindwijze:paperback
Aantal pagina's:289
Druk:2007

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Inhoudsopgave

Strategic management and market entry strategies in literature

The Indian telecom market

Market entry strategies of foreign companies in the Indian telecom market

Recommendations and guidelines for foreign companies entering the Indian telecom market in future

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        Market Entry Strategies of Foreign Telecom Companies in India