Running a Food Truck For Dummies 2e
Paperback Engels 2016 9781119286134Samenvatting
Drive your food truck business to success
While food trucks may not be the new kid on the block anymore, it′s a segment that continues to swell and there′s still plenty of room for growth. If you have your sights set on taking your culinary prowess on the road, Running a Food Truck For Dummies, 2nd Edition helps you find your food niche, follow important rules of conducting business, outfit your moving kitchen, meet safety and sanitation requirements, and so much more.
Gone are the days of food trucks offering unappealing prepackaged meals, snacks, and coffee. In today′s flourishing food service industry, they′re more like restaurants on wheels, offering eager curbside patrons everything from gourmet tacos and Korean BBQ to gluten–free pastries and healthy vegan fare. Whether you′re the owner or operator of an existing food truck business looking to up the ante or a chef, foodie, or gourmand interested in starting your own mobile restaurant endeavor, Running a Food Truck For Dummies has you covered.
Create a food truck business plan to set yourself up for success
Stay profitable by avoiding the most common operating mistakes
Harness public relations and social media to build your following
Grow from one truck to multiple trucks, restaurants, or a food truck franchise
Packed with the latest information on legislation and ordinances, securing loans, and marketing to the all–important Millennials, this one–stop guide helps you cook up a well–done food truck venture in no time!
Specificaties
Lezersrecensies
Inhoudsopgave
<p>Part 1: Rolling into the Food Truck Industry 5</p>
<p>CHAPTER 1: Food on Wheels: The Lowdown on Food Trucks 7</p>
<p>CHAPTER 2: Deciding What Kind of Food Truck Is Right for You 17</p>
<p>CHAPTER 3: Understanding and Researching Your Local Food Truck Market 39</p>
<p>Part 2: Getting Your Food Truck Ducks in a Row 53</p>
<p>CHAPTER 4: Writing a Food Truck Business Plan 55</p>
<p>CHAPTER 5: Securing Financing for Your Food Truck 79</p>
<p>CHAPTER 6: Understanding Business Structures, Licenses, and Other Legal Stuff 93</p>
<p>CHAPTER 7: Parking and Presenting Your Food Truck 111</p>
<p>Part 3: Preparing to Open Your Service Window 125</p>
<p>CHAPTER 8: Creating Your Food Truck Menu 127</p>
<p>CHAPTER 9: Finding a Commercial Kitchen for Your Food Truck 143</p>
<p>CHAPTER 10: Purchasing and Managing Supplies 155</p>
<p>CHAPTER 11: Hiring and Training Your Food Truck Team 169</p>
<p>CHAPTER 12: Setting Up Your Office and Managing Money Matters 195</p>
<p>Part 4: Keeping Your Food Truck Running Smoothly 209</p>
<p>CHAPTER 13: Running a Safe, Clean Food Truck and Keeping It on the Road 211</p>
<p>CHAPTER 14: Evaluating the State of Your Food Truck Business 237</p>
<p>Part 5: Generating Buzz and Growing Your Food Truck Business251</p>
<p>CHAPTER 15: Mastering Food Truck Marketing and Public Relations 253</p>
<p>CHAPTER 16: Handling the Art of Social Media 269</p>
<p>CHAPTER 17: Attracting and Retaining Your Customers 291</p>
<p>CHAPTER 18: What s Next? Determining the Future of Your Food Truck Business 305</p>
<p>Part 6: The Part of Tens 319</p>
<p>CHAPTER 19: Ten Myths about Food Trucks 321</p>
<p>CHAPTER 20: Ten Tips for Preventing Food Truck Failure 327</p>
<p>CHAPTER 21: Ten Tips for Dealing with Food Truck Health Inspections 335</p>
<p>Index 341</p>
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan